Privacy Policy

Short version: your media stays on your iPhone. Here are the details.

Last updated: 28 September 2026

  • On-deviceEditing, beat detection and the camcorder look run on your iPhone.
  • No accountNo sign-up, no login, no email address needed.
  • No uploadsYour photos, videos and music are never uploaded to us.
  • No ads, no trackingNo ad or analytics SDKs, no cross-app tracking.

1. Who is responsible

The controller responsible for data processing under the EU General Data Protection Regulation (GDPR) for the Content Maxer iOS app (“the app”) and the website content-maxer.com (“the website”) is:

Missar Bäätjer, Company55 (sole proprietorship / Einzelunternehmen)
Bleichertwiete 24
21029 Hamburg
Germany
Phone: +49 176 20209010
Email: missar@company55.de

We have not appointed a data protection officer because we are not legally required to. For any privacy question, contact us at the email address above.

2. The app: processed on your device

Content Maxer is designed so that your media stays with you. Importing videos, keeping one-second moments, beat detection, generating edits, the camcorder look, Film mode and exporting all run locally on your iPhone.

  • No account. There is no sign-up or login. We do not ask for your name, email address or phone number in the app.
  • No uploads. Your photos, videos, recordings and audio files are not uploaded to us or to any server operated for us. We have no access to them.
  • Stored on your device. Your Sources (the one-second clips you keep), edits, Tapes and settings are stored in the app’s private storage on your iPhone. You can delete them in the app at any time; deleting the app removes them. If you use iCloud or computer backups, iOS may include app data in those backups under Apple’s terms.

3. Photos, Camera and Microphone

The app asks for iOS permissions only for the features that need them. You can allow, limit or revoke each permission at any time in iOS Settings › Content Maxer.

PermissionUsed for
Photos (read)Choosing the videos you want to add to a Source, convert or use as audio. With “Limited Access” the app only sees the items you select.
Photos (add only)Saving your finished edits and converted videos to your library.
CameraFilming camcorder-style clips in Film mode.
MicrophoneRecording sound while you film in Film mode.

If an original video is stored in iCloud Photos (for example with “Optimise iPhone Storage”), iOS downloads it from Apple’s iCloud when you pick it. That download is performed by Apple’s system frameworks between your device and your iCloud account; we receive nothing.

Songs and audio you add, including audio extracted from a video, are analysed on your device only to detect the beats.

4. Sharing, Instagram and TikTok

Your media leaves the app only when you choose to share it:

  • Save to Photos / share sheet. The video is saved to your library or handed to the app you pick in the iOS share sheet.
  • Instagram. When you tap Instagram, the app saves the video to Photos and opens Instagram with that video selected. Only the Photos item you just saved is passed to Instagram; nothing is sent to us.
  • TikTok and other apps. To post to TikTok or any other app, you tap Share and pick the app in the iOS share sheet; the receiving app gets only the video you chose. The app bundles TikTok’s Share Kit library for a direct hand-off, but it only runs when you share to TikTok through it, and it is not used for tracking or analytics.
  • Import from a friend. A friend exports a Source as a video and sends it to you themselves (for example via AirDrop or Messages). You then pick that video in the app. We are not involved in this transfer.

Once content is in another app or service, that provider’s privacy policy applies. The legal basis for handing over content at your request is Art. 6(1)(b) GDPR (providing the feature you asked for).

5. Subscriptions and purchases

Subscriptions are sold and billed by Apple through the App Store using your Apple ID. Apple processes your payment details as an independent controller under its own privacy policy. We never receive your payment card data, your Apple ID email or your name.

To check whether you have an active subscription, unlock features and restore purchases, we use RevenueCat (RevenueCat, Inc., USA) as our processor. RevenueCat processes:

  • a random, anonymous app user ID created by the app (not linked to your name or email);
  • purchase and receipt data from the App Store: product, price and currency, storefront country, purchase, renewal, trial and cancellation dates, and transaction IDs;
  • basic technical data needed to deliver the request: app version, iOS version, device model and your IP address (used to process the request).

Legal basis: Art. 6(1)(b) GDPR (performing your subscription contract). RevenueCat’s privacy policy: revenuecat.com/privacy. We keep purchase records for as long as required by German commercial and tax law (generally 6 to 10 years, § 257 HGB, § 147 AO).

6. No ads, no tracking, no analytics

  • The app shows no advertising and contains no advertising SDKs.
  • We do not track you across apps or websites and do not access your device’s advertising identifier (IDFA).
  • The app contains no third-party analytics or crash-reporting SDKs. We do not sell or share personal data.

If you have opted in to “Share with App Developers” in iOS Settings › Privacy & Security › Analytics & Improvements, Apple may provide us with aggregated usage statistics and crash reports. Apple decides what is included; these reports do not identify you to us. If we ever add analytics or crash reporting to the app, we will update this policy first and, where required, ask for your consent.

7. This website

The website is a static site. It sets no cookies, uses no analytics or tracking tools and loads no external fonts or third-party scripts.

When you visit, our hosting provider Netlify, Inc., 101 2nd Street, San Francisco, CA 94105, USA, records technical data that your browser sends automatically in its standard access logs (IP address, date and time, requested URL and user agent, i.e. browser and operating system) to deliver the website and keep it secure. Legal basis: Art. 6(1)(f) GDPR (our legitimate interest in a secure, working website). The logs are kept only as long as needed for security and operation and are then deleted. Netlify is certified under the EU–U.S. Data Privacy Framework (see section 9). More information: Netlify’s privacy policy.

Links to the App Store take you to Apple’s website, where Apple’s privacy policy applies.

8. When you contact us

If you email us, we process your email address, your message and any details you include (for example your device model or iOS version) to answer you. Legal basis: Art. 6(1)(b) GDPR where your request relates to the app or a purchase, otherwise Art. 6(1)(f) GDPR (our legitimate interest in answering enquiries). We delete the correspondence once your request is resolved, unless we must keep it for legal reasons. Your message is stored with the email service provider that hosts our mailbox, which acts as our processor.

9. Recipients and international transfers

RecipientRolePurpose
Apple Inc. / Apple Distribution International Ltd.Independent controllerApp distribution, payments, subscriptions, optional analytics
RevenueCat, Inc. (USA)ProcessorSubscription status and restore
Netlify, Inc. (USA, EU–U.S. DPF certified)ProcessorWebsite hosting
Our email service providerProcessorAnswering your emails

Some recipients are located in the USA. Where a recipient is certified under the EU–U.S. Data Privacy Framework, transfers rely on the European Commission’s adequacy decision (Art. 45 GDPR); otherwise we use the EU Standard Contractual Clauses (Art. 46(2)(c) GDPR). We have data processing agreements with our processors (Art. 28 GDPR).

10. How long we keep data

  • Your media and library: only on your device, until you delete it in the app or delete the app.
  • Subscription records (RevenueCat): for as long as you use the app and then as long as required by commercial and tax law.
  • Emails: until your request is resolved, unless legal retention duties apply.
  • Website server logs: see section 7.

11. Children

Content Maxer is not directed at children under 13, and we do not knowingly collect personal data from children. In the EU, children under 16 should only use the app with the consent of a parent or guardian. If you believe a child has sent us personal data, contact us and we will delete it.

12. Your rights under the GDPR

You have the right to:

  • access the personal data we hold about you (Art. 15 GDPR);
  • have inaccurate data corrected (Art. 16);
  • have your data deleted (Art. 17);
  • restrict processing (Art. 18);
  • data portability (Art. 20);
  • object to processing based on our legitimate interests (Art. 21);
  • withdraw consent at any time with effect for the future, where processing is based on consent (Art. 7(3));
  • lodge a complaint with a data protection supervisory authority (Art. 77), in particular in the EU member state where you live or work. The authority responsible for us is Der Hamburgische Beauftragte für Datenschutz und Informationsfreiheit (HmbBfDI), Ludwig-Erhard-Straße 22, 20459 Hamburg, Germany.

To exercise your rights, email missar@company55.de. Because we don’t have accounts and your media never reaches us, we usually hold no personal data about you. For purchase data, include the order ID from Apple’s receipt email so we can locate the record. We do not use automated decision-making or profiling.

13. Security

Your media is protected by iOS’s app sandbox and device encryption. Data sent to RevenueCat and our website is encrypted in transit (HTTPS/TLS).

14. Changes to this policy

We will update this policy when the app or the law changes. The date at the top shows the latest version. If a change significantly affects how we handle your data, we will let you know in the app or on this website.